Better Call Saul Wants You to Actually Call Saul—Check Out the Billboard!

The Breaking Bad spinoff has a new billboard in New Mexico

By Chris Harnick Jul 24, 2014 1:49 PMTags
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Want to call Saul? Now you can. A billboard for AMC's Better Call Saul, the Breaking Bad spinoff starring Bob Odenkirk as Saul Goodman/James McGill, has popped up in New Mexico and it features a real number for you to call Saul.

"Hello! You've reached the law offices of James M. McGill, Esq., a lawyer you can trust," a voicemail recording says when you call the number. "Kindly leave your information at the tone and Mr. McGill will phone you promptly!"

A+ on marketing, AMC.

Better Call Saul takes place in 2002, way before Walter White (Bryan Cranston) came into Saul's life and kind of turned everything upside down. But there will be time jumps, the producers revealed at the Television Critics Association Press Tour. Breaking Bad creator Vince Gilligan is serving as executive producer alongside Breaking Bad writer Peter Gould.

The cast of Better Call Saul also includes Breaking Bad fan fave Jonathan Banks as "fixer" Mike Erhmantraut, Michael McKean is set to play Chuck, Saul's brother, House of LiesRhea Seehorn as Kim, Big Love's Patrick Fabian as Hamlin and Orphan Black's Michael Mando as Nacho.

The show's premiere was pushed back to early 2015, but AMC has already renewed it for a 13-episode second season set for 2016.