Fifteen is the new sixteen, at least for Jennifer Lopez.
The Latina superstar is staying true to her roots, signing on to develop a TV series chronicling five Miami teens who set out to run their own business as Quinceañera party planners, dubbed The Amigas Sweet 15 Club.
According to the Hollywood Reporter, Lopez will executive produce the half-hour, musically inclined (naturally) comedy alongside Jane Startz, who came up with the show's premise.
The series chronicles a group of friends who pool their creative talents as singers, graphic artists, deejays and more to launch the party-planning endeavor to throw teenage girls their dream Quinceañera—a Sweet 15 party, the Latin culture equivalent, in both stature and expense, to a Sweet 16 bash.
Each episode of the series follows one fictional girl through the planning and inception stages of her big day. It ends, of course, with the blowout itself, and pays particular attention to the cultural importance of the event and how family enters into the occasion.
As with all things Lopez related, however, the show is intended to be blown out into a full-fledged empire.
Lopez and Startz are hoping to break new Latina musical talent on the show, using the parties themselves as a springboard from which to feature and launch budding artists. As such, a line of Amigas Sweet 15 Club Latin music-inspired CDs are already in the development pipeline, as is a line of young-adult novels based on the show. The producers are also leaving the door open to potentially spin off more show-based franchises, should the opportunity arise.
Lopez, who already produces the MTV reality series Dance Life and earned producer credits on Shall We Dance and El Cantante, will be heavily involved in all aspects of the production. It's unclear whether, à la Salma Hayek's Ugly Betty turn before her, she has any plans to appear on the show.