Evian has debuted the latest commercial from its ongoing "Baby & Me" campaign, this time tapping into the buzz surrounding the upcoming Amazing Spider-Man 2 by utilizing the web-slinging superhero in the quest to get people craving a cool swig of premium bottled water.
And as the campaign promises, there's a baby, of course!
The full-sized hero is swinging around the city when he comes face to face with a miniature version of himself—and what results is just adorable.
To the sounds of a cover of Ini Kamoze's "Here Comes the Hotstepper" (blast from the past alert!), they hang upside down, sling webs, jump rope at varying speeds (super-fast is the cutest) and then...
They have a dance-off.
There's some robot action, some body waves, backflips, moonwalking... all of it darn enjoyable to watch. And you might even want to dance a bit yourself.
In fact, we highly recommend that a dance-off be included in The Amazing Spider-Man 3, should there be one.