The Denver Broncos and the Seattle Seahawks will go head-to-head during the NFL Super Bowl XLVIII at MetLife Stadium in East Rutherford, N.J., on Sunday, Feb. 2. And while musician Bruno Mars will be headlining the halftime show, it's the commercials that most at-home viewers are eagerly anticipating.
In advance of the big game, many companies released teaser trailers of their ads online. Some have even unveiled the full-length commercials in the hopes of gaining early notoriety. This year, a 30-second spot costs a staggering $4 million, while a 60-second promo goes for a jaw-dropping $8 million. That's a whole lotta dough!
E! News has rounded up 20 of the most buzzed about Super Bowl commercials so far:
Audi A3, "Doberhuahua"
Axe, "Peace"
Bud Light, "Don Cheadle Has a Llama"
Budweiser, "Puppy Love"
Butterfinger, "Peanut Butter Cups Big Game Teaser"
CarMax, "Slow Clap"
Cheerios, "Gracie"
Coca-Cola, "Going All the Way"
Dannon Oikos, "Spill"
Ford, "Nearly Double"
Go Daddy, "Body Builder"
2015 Hyundai Genesis, "Dad's Sixth Sense"
Jaguar, "British Villains 'Rendezvous'"
M&M's, "Yellow Gets Kidnapped"
Priceline, "Negotiator Rises"
SquareSpace, "Game Day Commercial"
Volkswagen, "Wings"
Wonderful Pistachios, "Stephen Colbert's Big Game Teaser"
Following the Super Bowl, Fox will air episodes of New Girl and Brooklyn Nine-Nine.