Over the weekend, the 22-year-old tweeted: "Time for a change. Blondes have more fun #?" And quickly followed up with a photo of her new blond color and the caption: "Nine Zero One worked their magic on me."
But a new hue wasn't the only change Roberts got on Saturday: She also got extensions.
While Emma's next project is the upcoming third season of FX's American Horror Story: Coven, it is unclear if the new color is for that role.
However it is a safe bet that Julia Roberts' niece will be flaunting her golden strands while promoting her new flick We're the Millers, which hits theaters Aug. 7. She will be joined on the red carpet with another famous blonde, actress Jennifer Aniston, who also stars in the comedy.
Roberts has a long history of switching back and forth between her natural brunette shade and the blonde tint. In fact, the star kept a golden hue for most of last year.
Do you like Emma Roberts new blond color?