Rachel Zoe Launches Fashion App

Fashion mogul teams up with social gaming company Crowdstar

By Rose Curiel Jun 24, 2013 5:10 PMTags
Rachel Zoe, Chateau Marmont, Mixed FabricsStefanie Keenan/Getty Images for Dom Perignon

Rachel Zoe has some major news!

And we're not talking about the fact that she's pregnant with baby No. 2.

Proving that her growing family isn't slowing her down, the fashion mogul has just launched a new app with social gaming company Crowdstar.

Called Covet Fashion, the game will allow fashionistas to virtually style outfits with looks from designers like Rebecca Minkoff, DKNY, Halston Heritage and more. 

"Covet Fashion is a personalized styling experience that allows you to pick pieces from the best virtual closet," Zoe said in a release.  "I think it has the potential to change the way people discover and interact with fashion."

Not only will the looks gamers create be available for purchase, but users will also have the opportunity to enter contests for the chance to win the designer duds featured on the site.

We die!

The app, which will be available for free on iPads, iPhones and iPods, is slated to debut in early July.