While Miss Connecticut Erin Brady was the one crowned 2013 Miss USA on Sunday night, fellow contestant Miss Utah seems to be the one getting all the attention the morning after.
Thanks, in part (OK, the only part), to 21-year-old Marissa Powell's awkward answer to a question from judge NeNe Leakes that has since gone viral.
"A recent report shows that in 40 percent of American families with children, women are the primary earners, yet they continue to earn less than men. What does this say about society?" Leakes asked.