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Kate Hudson Loves Lip Balm Like Men Love Sex

Sounds like Kate Hudson's lips are always kissable!

The Almay brand ambassador revealed she has quite the obsession when it comes to keeping her pretty pout moisturized. 

"I think I reapply lip balm as many times as men think about sex," the blond beauty confessed when shooting the campaign for the beauty brand's new liquid lip balm.

In other words, a lot!

VIDEO: Kate Hudson shares a behind-the-scenes look at her latest almay commercial

The actress puckers up poolside in a variety of the brand's colorful balms for the new campaign, and admits her passion for lip color means she's always well-stocked for her on-the-go-beauty needs.

"I have all ten colors," she said about the new line. "I keep them in all my purses, my pockets."

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And the balm-loving babe ranks the product pretty high in her list of absolute must-haves.

"Couldn't live without my babies and couldn't live without music and lip balm," she says.

Well, OK then!

What beauty product do you always carry in your purse? 

PHOTOS: Check out some of Kate Hudson's best standout outfits

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