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Our Moment, Done Direction Perfume

Courtesy of Coburn Communication

One Direction has already dominated the charts, but now it looks as if they're itching to rule the beauty aisle, too.

Hot on the heels of debuting their nail polish, the boy-banders have unveiled their new fragrance.

"The 1D fragrance is called (drumroll)… Our Moment! And it smells like a summers [sic] day..," band member Harry Styles tweeted yesterday.