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    Bradley Cooper and His Perm Return to American Hustle Set

    Bradley Cooper Patriot Pics/FAMEFLYNET PICTURES

    Does Bradley Cooper's new 'do mark a vengeful return of the perm?

    Er, not so fast. Thankfully for us, his tight and tacky curls were only for his role in the 1970s-era FBI drama America Hustle

    While filming the latest project in Boston on Tuesday, the actor was snapped in full character, donning a vintage a camel coat, aviators, brown slacks and those oh-so-flattering curls. 

    VIDEO: Bradley Cooper stars in steamy Häagen-Daz commercial

    If this new style cracks you up, you have obviously not seen what it takes to get his hair there.  Earlier this year, the star was snapped with a full bed of pink rollers in his lovely locks. 

    "Oh, yeah bro, like rollers in the hair!" the Silver Linings Playbook Oscar nominee exclusively told E! News' Marc Malkin of the perm process.

    What a good sport. 

    PHOTOS: Can't get enough of those curls? Check out these other hilarious onscreen hairdos

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