Don't underestimate the power of social media—or the Lovatics!
Demi Lovato unveiled 13 new tracks Monday from her album Demi (which doesn't come out until May 14) thanks to her song titles trending on Twitter.
Confused? Well, the singer launched a "Lovatics Speed Up Time" campaign, promising to release, or "unlock," each new song once its title became a trending topic on Twitter.
Naturally, #NeonLights, #TwoPieces, #Nightingale and the rest of her tracks were trending in no time. By Monday night, all the tracks from Demi's upcoming album had been unlocked for fans to hear.
"You guys have been incredible today." Demi tweeted. "I'm overwhelmed."
"So many incredible fans...Thank you SO much," she added. "I'm so thankful for each and every one of you. I love you all!!"