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In addition to hosting E! News and Fashion Police, raising little Duke and launching charity initiatives, the insanely busy Giuliana Rancic somehow finds the time to work out six to seven times a week! 

So, it seems only natural that activewear company Danskin has tapped the dynamo to be the spokesperson of its 2013 campaign, Move for Change.

And move Rancic does, as she spins, stretches and lifts weights in this exclusive behind-the-scenes video of the campaign shoot in a Los Angeles gym. The finished shots feature the sporty television personality working up a sweat in punchy pieces from the company's Galaxy collection, plus inspirational quotes straight from Rancic.

Giuliana Rancic Danskin Ad

Danskin

She took to Twitter on Wednesday share one such quote, as well as her excitement for the campaign.

"When life pushes me, I push back...harder!" she tweeted together with a campaign shot of her striking a pose in a pretty pink Danskin top. "Proud to unveil my newest campaign for @Danskin."

Check out more looks from campaign when you watch the video!