First the Oscars, now Paris Fashion Week?
While you may be used to hitting up H&M at your local mall, the Swedish retailer has popped up at some big-name events lately. Just a few days after dressing Helen Hunt at the 2013 Oscars, the brand produced its first Paris Fashion Week runway show on Wednesday.
And judging from the A-list turn out, the event was a huge success. Not only did celebs like Ashley Olsen, Emma Roberts and Chloë Moretz sit front and center, but fashion industry heavy-hitters like Carine Roitfeld and Vogue's Hamish Bowles flocked to the event as well.