The X-Factor judge helped rescue nine passengers on a sinking ship off the south coast of France, according to his ex-girlfriend (and X-Factor mentor) Sinitta who is vacationing with Cowell.
"OMG!! Just had a May Day message," the songstress tweeted details during the high seas rescue. "35ft boat sinking.. SC has sent us to help and rescue 9 people on board! Slipstream look alike boat"
An hour later Sinitta concluded the saga, writing, "Everyone ok, noone hurt.captain won't let boat sink, petrol in sea etc would cause major problems and fines. No tide, so hole plugged"
A friend of Cowell's confirms to E! News: "A boat nearby to where Simon was in the Mediterranean put out a mayday call late yesterday afternoon, so Simon and the other boats in the area sent their tenders (smaller boats) over to help them. It was all ok."
According to London's Daily Mail, the 52-year-old mogul was near St. Tropez when he heard the distress call, redirecting his captain to assist and taking the passengers onto his boat, even going so far as helping to pump water out of the sinking ship.
Hardly the relaxing getaway he expected, we're sure, which is why we say three cheers for Cowell!
—Additional reporting by Sharareh Drury