Royals and equestrian events go together like, well, royals and these Olympic games.
Fresh off of comprising one-half of the most prestigious cheer squad that side of the Atlantic, Prince William was back out in the stands again today, this time without David Beckham, but with the company of his wife, Kate Middleton.
The duo were all smiles at Greenwich Park, where they donned official Olympic regalia (white polo and navy Team GB blazer for Kate, navy blue blazer emblazoned with Union Jack, Olympic rings and Team GB logo for Wills) and happily took their seats to watch their cousin, Zara Phillips compete.
The royal granddaughter of the queen (a princess in all but name, since her mother Princess Anne famously eschewed the title for her kids) had the full support of her family while competing in the cross-country equestrian event today.
Along with Will and Kate, Prince Harry, Princesses Beatrice and Eugenie, and Camilla, Duchess of Cornwall, and of course her mama Princess Anne were on hand to root on the royal as she made her way through the 3.5-mile, 28-obstacle course.
Well, make that 29. Partway through her outing, her horse (appropriately named High Kingdom) lost a shoe.
Which makes it all the more a Cinderella story.
Zara competed in the second round of competition today, after making her debut in the London games over the weekend, and came in, impressively, under her pace time (at nine minutes, 55.11 seconds). Which means, at least for now, she can relax as the remainder of Team GB makes their way through the competition's second round and their fate in the remainder of the tournament is decided.
And despite the high profile crowd in attendance, Zara wasn't fazed or pressured, telling E! News, "They're just my family!"
Meanwhile, today's performance no doubt holds extra special meaning, as it took place on her first anniversary of her marriage to England rugby captain Mike Tindall.