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    E! Is Your Pop of Culture

    E! is a TOP 10 NETWORK

    Sources:

    Top 10 Network: Nielsen Media Research, NPower Time Period Reach and Frequency Report, Live+SD Data, January 2011 to December 2011 (12/27/10-12/25/11), average monthly reach, 75 percent unification, 6 minute qualifier, Total Day M-Su 6a-6a; E! Rank against all externally reportable ad-supported cable networks.

    Median Age: Nielsen Media Research, 2011 (12/27/10-12/25/11), Live + Same Day data, P2+ Median Age, M-Su Total Day 7am-4pm.

    E! is a DIGITAL POWERHOUSE

    Sources:

    True Reach: Klout.com, monthly averages April 2011 April 2012, monthly averages obtained at month end for broadcast and ad supported cable networks.

    Three Screen Usage: Nielsen Custom 3 Screen Fusion Data (Television, Internet, Mobile), 6 minute TV qualifier, October 2011; use of all three screens based on Persons 2+; rank includes the following cable networks with sufficient sample to be measured across 3 screens Adult Swim, Bravo, Cartoon Network, Comedy Central, Discovery, MTV,VH1,TV Guide. Subject to qualifications which will be supplied upon request.

    Digital Page Views: E! Online and E! Mobile page views, Adobe Site Catalyst, Rhythm New Media & Flurry 2011 totals.

    Cross Platform Video: MediaMorph, 2011 totals.

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