David Beckham, H&M

Alasdair McLellan/H&M

As if a Patriots and Giants rematch and a Madonna half-time show weren't enough reasons to watch the Super Bowl this weekend, along comes David Beckham.

Make that a nearly naked Mr. Beckham...

H&M will premiere its first commercial for the David Beckham Bodywear collection during the second quarter of the big game.

And boy, does it deliver.

The black-and-white spot features Beckham shirtless and only wearing a pair of white trunks or briefs. The camera pans over almost every inch of the soccer stud's bod. That's a whole lotta muscle and tattoo action.

The Animals' 1965 hit, "Don't Let Me Be Misunderstood," plays as Beckham poses and flexes. He does his best sexy-face and eyes and doesn't crack a smile until the very last seconds.

"Like every fan, I'm looking forward to Super Bowl Sunday," Beckham said in a statement.

So are we—especially the second quarter.

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