Look who's playing the fool?
Fools Rush In follows the true story of a grief-stricken American who, after his girlfriend dies in a car crash in 1991, takes to the road only to land in Sarajevo during the Bosnian War. While there, he gets a job at a humanitarian aid organization during the Serbian seige and ends up publicizing the Bosnian victims' plight to the world.
Carter, in fact, was able to heighten awareness about the fighting in Sarajevo after a chance interview with U2 singer Bono, who was so moved by his tale that he ended up inviting the author to supply video segments for the band's Zoo TV tour in the early 1990s. Carter eventually turned those pieces into a 1995 documentary called Miss Sarajevo, which Bono and Italian tenor Luciano Pavarotti produced. The former also wrote a song with the same name.
No word whether the movie version will delve into that aspect of Carter's story or feature any of U2's music.
The still-untitled flick will be directed by Brazlian helmer Andrucha Waddington. Bloom will also coproduce with Elliot Lewitt and Julie Kirkham.
"I read the script, and the very human story and the very core of this film spoke to me very clearly," the Pirates of the Caribbean star told reporters during a stop in Sarajevo. "This is a departure from the very big Hollywood productions."
Production is slated to get under way in the Bosnian capital of Sarajevo by the end of the year.
Meanwhile, on the tube side of things, former King of Queens star Leah Remini is in the midst of developing a daytime show with CBS Television that the actress is expected to headline.
CBS is keeping a tight lid on the project, but trades report it's different from the usual chatfest. If all goes well, the program could launch in syndication in fall 2009.
In other casting news: