It looks like John Mayer quit waiting on the Twitter world to change and is finally telling us why 3.7 million followers were left hanging, mid-tweet, a few weeks ago when the 32-year-old musician clicked delete account.
"It occurred to me that since the invocation of Twitter, nobody who has participated in it has created any lasting art. And yes! Yours truly is included in that roundup as well," Mayer posted on his blog Monday.
Oh, do tell:
"No artwork created by someone with a healthy grasp of social media thus far has proven to be anything other than disposable."
But the rocker didn't sign off there.
"By now you've called up the fail whale and his birdie friends and told them to get their brass knuckles ready cause a fight is fixin' to go down."
A fight? The musician must have been @replying himself a little too much these last few months. Especially after his twit rage over the controversial Playboy interview, where he supposedly revealed Jessica Simpson's sex kitten side and dropped the N-bomb.
So what's really pissed J.M. off so much that he's finally ditching Birdie & Co.?
"People who think of themselves as a 'brand' subsequently refer to themselves as 'marketing' their 'brand.' And when you convert your art into the art of real-time brand management, I suddenly have no more interest in it," the Twitter quitter writes.
And while he swears he's not knocking Twitter, Mayer managed to leave his followers with less than 140 characters of snide sass—"What does this button do?"
It deleted us all, thank the kooks.
No worries, twit-a-phobe, we weren't following your crazy rants anyways.