Kevin Mazur/ Getty Images for Chopard
The pop icon isn't just launching a clothing line—she's launching an affordable, juniors line (Olsenboye, anyone?) called Material Girl.
She's teamed with Iconix—the brand behind Badgley Mischka, Bongo, Candie's, London Fog and Roca Wear—to create a "fast-fashion" collection launching exclusively at Macy's in August, just in time for back-to-school shopping.
And Madge isn't the only designer. The collection is created with and inspired by the fashionista-in-training who is her 13-year-old daughter Lourdes.