Avril Starts Making Scents

Lavigne to launch own fragrance line with Procter & Gamble due out in fall 2009

By Gina Serpe Jun 05, 2008 6:00 PMTags
Avril LavigneKevin Mazur/WireImage.com

Now you, too, can smell like a faux punk rocker. If you're into that sort of thing.

Avril Lavigne has signed on with Procter & Gamble Prestige Products to launch her own fragrance line, with the first top-noted fruit of her labor due out in fall 2009.

The 23-year-old singer said she was happy "to be working with Procter & Gamble on releasing my first fragrance. Creating this fragrance is a fun process and I am looking forward to sharing it with everyone."

While there's no word on what smells Lavigne is looking to re-create with her debut scent—spit and Deryck Whibley seem the likely front-runners—it will be targeted toward consumers in their early teens. Banking on all going well, the as-yet-unnamed fragrance will be the first of many, with additional debuts also planned.