More often than not, a dark and vampy lip color will serve you well, but can you blame a girl for wanting to switch it up? We're not suggesting that you toss your trusty berry color, but we are urging you to give an equally as impactful coffee-colored lip a hard try. Why? Because Gigi Hadid is doing the same. That and the fact that a rich, mocha shade will have the same dramatic effect you're used to, but in a more subtle, '90s throwback kind of way.
To shop the best in brown, keep clicking!
Illamasqua Lipstick in ‘Growl', $26
Color Pop in ‘Limbo', $6
Urban Decay Matte Revolution Lipstick in ‘1993', $22
Estée Lauder Pure Color Matte Sculpting Lipstick in ‘Desirous', $30
Giorgio Armani Rouge Ecstasy Lipstick in 'Café', $37
Smashbox Be Legendary Cream Lipstick in ‘Coffee Run', $21
Charlotte Tilbury Matte Revolution Lipstick in 'Birkin Brown', $32
NYX COSMETICS Liquid Suede Cream Lipstick in ‘Vintage', $6.99
Kat Von D Everlasting Liquid Lipstick in ‘Vampira', $20
Anastasia Beverly Hills Liquid Lipstick in ‘Sepia', $22
Maybelline Color Sensational Lipcolor in ‘Barely Brown', $5.59