With Melrose Place, Gossip Girl and 90210, producer Ashton Kutcher's new show The Beautiful Life looks pretty similar to everything else on the CW. Plus, it's got the whole "Starring Mischa Barton" thing to overcome.
Which may explain the whole new tune-in campaign for TBL: Ads with naked people.
Since Mischa is missing from the naked model line up, you'll just have to make due with Sarah Paxton, Corbin Bleu, Ashley Madekwe and Ben Hollingsworth after the jump.
But it does beg the question: Now that you've seen them naked, is there any reason to tune in?