Calvin Klein Jeans Features Sexting (and Suggests Threesome) in Fall Campaign—See For Yourself!

Denim brand opts for sexting motif in fall 2015 ads

By Nicole Adlman Jul 29, 2015 6:00 PMTags
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Warning: Semi-NSFW texts ahead!

Calvin Klein is exploring the, er, sext habits of millennials for the line's fall 2015 campaign—and the results are pretty interesting. You shouldn't be surprised: The CK brand has been really trying to push boundaries in 2015, tapping a shirtless Justin Bieber (natch) to front an ad series as well as model-of-the-moment Kendall Jenner, who stunned in denim and underwear photos for the company.

The latest campaign features ultra-hot models in compromising super-sexy positions, with a kitschy inset of the text conversation that got them there.

Calvin Klein should get props for being inclusive, however—same-sex couples are also featured for the fall campaign. (Hot male model on male model innuendo...we can't complain.)

The tagline, of course, cues more intrigue: CK opted for "Raw texts, real stories," with an endnote that indicates the text convos included in the campaign actually, well, went down.

And, er, "a light threesome" even makes it into the mix.

The overall effect is not as in-your-face provocative as, say, Alexander Wang's naked-model-to-sell-jeans denim ads—but the intent is pretty much the same.

Watch: 3 Next-Level Ways to Wear Your Boyfriend's Clothes

What do you think about Calvin Klein Jeans' latest ads?
PHOTOS: Street style: Denim